Florida's ADDvantage™ Offers Flat Fee Services Sellers Need

  1. Honesty from the listing company
  2. Reliability from the listing company
  3. Hassle free initial MLS listing and fast MLS changes
  4. Live phone support for Realtors®, non-represented buyers' and sellers' needs
  5. Buyer-lead capture system
  6. Listing software that allows the seller to change/edit their MLS listing without calling the listing broker
  7. Email verification to track and confirm MLS change requests made by seller.
  8. International and domestic Internet marketing is implemented. Homes.com, and Realtor.com will host your listing. Major real estate website portal ads and exposure will include: Google Real Estate, Zillow.com, and Trulia.com
  9. No conflicts of interest with buyer leads (they belong to the seller)
  10. Real estate signs that do not advertise the name of the flat fee company*
* The most effective yard sign is one that resembles a full service sign. Florida Realtors® associate real estate signs with an assurance that the listing broker is offering a co-broke commission. In a “buyer's market” a FSBO sign is not effective. FSBO signs send a clear message to Realtors® that the seller is self-represented and has been flat fee listed. When Realtors® see the FSBO sign they might think that they are at the wrong house address. Realtors® as a whole are highly allergic to FSBO signs, especially signs that hold the seller's number. FSBO signs send a clear message to Realtors® that the seller is self-represented (flat fee listed).When Realtors® see the FSBO sign they might think that they are at the wrong house address. Realtors® as a whole are highly allergic to FSBO signs with sellers' numbers on them because they fear their buyer will attempt to deal directly with the seller.

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