Welcome to Florida
Citrus, Levy, Gilchrist, Dixie counties, Florida Flat Fee MLS Listing
Raleigh, NC Flat Fee MLS Listing
Residential, Land, Commercial
Serving all of Florida including counties in and around Tampa, Miami, Ft. Lauderdale, Ft. Myers, Jacksonville, and Gainesville.
- Flat Fee MLS Services Are Not Created Equal
- Florida Flat Fee MLS Company Comparison
- FSBOs and Realtor® Showings
- More Showings Equal More Homes Sold
- Florida Sales Contract Negotiation/Flat Fee MLS
- ADDvantage™ 10 Services For Florida Sellers
- FSBO Signs Hinder Home Sales
- Flat Fee MLS vs. Full Service Realtors®
- Price Cures All When Selling Your Home
- How the Florida MLS works
- How a flat-fee MLS listing works
- Flat Fee MLS vs. Full Service
- Florida Rentals and Flat Fee MLS
- Street Smart ADDvantage® Realtor® E-Blast May Net More Profit
- ADDvantage™ Flat Fee MLS Investor Discounts
Our MLS Listings
| Most recently sold listings | |
|---|---|
![]() | $199,900 4 bed, 2 bath Ashley Woods Unit 2 Jacksonville, FL |
![]() | $349,900 3 bed, 2 bath Highland Park Tampa, FL |
#1 MYTH about listing flat fee in Florida…“when I list flat fee, I don't need the listing broker to answer the phone because my number will be everywhere.”
REALITY: Seller contact numbers are not allowed in Realtor.com! And though seller contact info is published in the Agent Remarks section of the MLS, Realtors® often call the listing agent since that is the usual protocol for them…So answering the phone 8AM-8PM/ 7 days week is important for getting your home sold.
#1 WARNING about flat fee MLS listing companies…the flat fee MLS company you give your money to is not usually the broker that actually inputs your MLS listing.
PROBLEM: The listing broker (we call it the “hand-off broker”) may not forward you email leads from Realtor.com or other sources and may not answer the phone or return buyer or Realtor® calls. They will likely be slow to make changes to your MLS listing as well because they got paid a small fee from the MLS listing company to input the listing (usually around $100-$150) and have no vested interest in your sale or your satisfaction. At ADDvantage, we care about all aspects of your listing and are your ADDvocates!
Search FL for Properties on MLS
More on Street Smart ADDvantage® Realtor® E-Blast

| Tampa | 19,075 |
| Miami | 45,508 |
| Tallahassee | 2,027 |
| Naples | 10,786 |
| Jacksonville | 3,686 |
| Orlando | 19,867 |
ADDvantage is now offering its flat fee MLS products and services through a license agreement to brokers outside the State of Florida
»Click here to learn more
#1 Most common mistake made by Florida sellers is choosing the wrong flat fee company to list their home which results in a relationship with a “listing broker” who couldn't care less whether you get buyer leads or a Realtor® showings.
Solution: Find a Florida based flat fee MLS service that truly cares. Ideally one that answers the phone 8AM-8PM, 7 days a week…ADDvantage does!
#2 Most common mistake a Florida home seller makes when selling flat fee is pricing incorrectly.
How do you know if you're priced right? While there is no exact method to price a home, most sellers have a good idea of value, especially the one surfing the Internet who use Realtor.com and other sites.
Some generalizations about market activity: If you receive an offer within the first week of listing, you are likely priced a bit low. If you get no calls in a week or two, you're likely priced too high. If you get 3 leads a week comprised of one or two Realtor® requests for showings, and a Realtor.com or Homes.com lead…you are probably priced perfectly.
WHY ADDVANTAGE IS BETTER for your Flat Fee Listing
ADDvantage™
Superior to Other Florida Flat Fee Services
Selling More Florida Homes
Flat Fee MLS Programs That Help You Sell
A Distinctive Flat Fee MLS Website - ADDvantage™
100% Buyer Lead Protection
Guaranteed MLS Listing Into Your LOCAL MLS
Free Contract Advice
List Your Home with Confidence and EaseClick here to get to know what a flat fee MLS listing is all about. Otherwise, read on…
Florida sellers look to ADDvantage when it comes to listing flat fee in the MLS. We are the only Florida based discount MLS broker that answers the phone 8AM-8PM, 7 days a week. We do it because Realtors® and home buyers want answers to their questions in real time by a live friendly person. In today's competitive market place, home sellers want aggressive Internet marketing. At ADDvantage, we take it to an extreme…Your home will be listed in your local MLS, Realtor.com, Homes.com, themovechannel (UK and Europe) and many other prolific real estate websites through the US, UK and Europe. Once marketing is in place, it is all about leads. When you list flat fee with ADDvantage, all buyer leads and Realtor® calls will be sent to the seller in real time by email with details about a showing or some other pertinent buyer information.
The best flat fee listing in Florida would be where all buyer leads are given to the seller in hopes that the seller will pay no commission (no Realtor® involved). We at ADDvantage support that goal, 8AM-8PM, 7 days a week. Call us at 7:59PM or 8PM and see if we pick up the phone, any day of the week.
Flat fee doesn't mean no service or no support. At ADDvantage, we have invested time and money creating the best listing software possible. Listing a property flat fee with ADDvantage is simple. Just click, “list property” under one of our three MLS plans and go. Once you become a client, changes to your listing are just as simple. Log in to your account and edit. All changes you make on-line are reported to our MLS administrators in real time. Once we have made your changes, our software sends you an email as verification.
Flexibility. ADDvantage offers three ways to list flat fee in MLS. MLS ADDvantage®, Street Smart ADDvantage®, and ADDvantage PLUS™. If you decide to switch into a different program, just pay the difference between the plans on the fly. No need to call, just click.
Options. ADDvantage offers Florida sellers unique programs such as Agent Activate® and Agent Assure®. Even add additional marketing by adding multiple MLS boards.
Our Listing Agreement has no language that is not in your favor. You can cancel anytime with no penalty. We don't charge a commission, just a flat fee.
We live up to our slogan: Real Estate By Your Rules!®
When you sign up, your local MLS board will be displayed for you see to. Additionally, you may add another MLS board if you feel it will aid in the marketing of your home. ($125 per board). An example of where the addition of a MLS board could be to your benefit would be “Manatee and Sarasota”; “Hernando and West Pasco”; “St. Augustine and NEFAR.”
ADDvantage Real Estate Services belongs to many MLS boards throughout Florida. Some MLS boards share data. A few examples are: “Pasco, Pinellas and Hillsborough County”; “Miami-Dade and Ft. Lauderdale County”; “Martin, St. Lucy and Palm Beach County”. The largest geographic area covered by a MLS board would be “Mid-Florida Regional MLS. Other MLS boards that ADDvantage belongs to would be: West Pasco for Pasco County | Tallahassee Board for Leon County | The Greater Fort Myers and the Beach for Lee County | Sarasota Board for Sarasota County | Manatee Board which serves Manatee County and greater Bradenton | Gainesville Board which servers Alachua County including Gainesville | Daytona Beach Board of Realtors serving all the beaches surrounding Daytona | Jacksonville Board which serves North-East Florida and the Counties of Duval, Clay, Putnam & St. Johns County: Ponte Vedra Beach & Julington Creek | Martin County Board of Realtors which serves the Counties of Palm Beach, Martin & St. Lucie | Melbourne Area Association of Realtors which serves Brevard County | Santa Rosa County Board of Realtors which serves the counties of Escambia & Santa Rosa | Marion County Association of Realtors which serves Ocala Florida and surrounding communities | The Florida Keys are covered by the Marathon and Lower Keys Association of Realtors | The Naples Area Board of Realtors covers the greater Naples area | The Gulf Coast Alliance is a partnership between most MLS boards from Naples to Pasco County

Call Keith Gordon, broker, for more info: 727-942-2929












