Florida Flat Fee MLS Listing

Know your RIGHTS when you list flat fee MLS by owner with a Florida discount real estate broker: Florida flat fee MLS sellers can benefit by knowing the difference between the ADDvantage™ “traditional” Florida flat fee MLS service and some other service that offers a sub-standard flat fee MLS. Traditional flat fee MLS means the MLS listing company will do certain services such as: (1) List your property into the correct Florida MLS; (2) maintain that MLS flat fee listing and make changes the same day as requested; (3) charge one fee up front for these services; (4) allow the Florida flat fee MLS listed seller the right to cancel anytime with no penalty; (5) take no commission if the property is sold or not sold unless an agreed commission is tied to contract representation; (6) allow seller to list with another Realtor® at any time by simply canceling the listing with that flat fee MLS service.

Please read our Florida flat fee MLS listing agreement. It is a bit lengthy but it clearly states the Florida seller's “rights” as well as every single detail of the services ADDvantage™ offers its Florida flat fee MLS listed sellers.

The “articulate” Florida flat fee MLS seller investigates the little things that can make a huge difference when listing flat fee MLS in Florida. The little nuances that make a flat fee MLS listing better are:

• IDX feeds going to all you local broker and agent websites that help promote your Florida flat fee MLS by owner listing everywhere possible. Many flat fee MLS services are national and have not set up the necessary paperwork or are not local MLS board members. The National Association of Realtors® IDX works in cooperation with local Florida MLS boards to ensure IDX feeds work property.
• Phone support is a crucial element to a successful Florida flat fee MLS listing. Most national and Florida based flat fee MLS services do not answer their phones in a reliable manner while some not at all. ADDvantage™ answers all calls live 8:00am-8:00am (12 hours a day) 7 days a week.
• The biggest misconception about being listed flat fee MLS by owner in Florida is that the seller receives all phone calls so there is no need for the flat fee MLS service to answer any calls. Nothing could be further from the truth. Here are 3 simple examples of why a Florida flat fee MLS seller needs reliable phone support from the listing broker. (a) The “showing Realtor® calls the listing broker instead of reading the Realtor® remarks section that says “call seller directly”; (b) The Realtor® calls the seller first and receives no answer or a message; then calls the Florida listing broker; (c) it's after hours or before hours and the Realtor® wants showing instructions (Sat and Sun); (4) Phone calls or emails from prospects (not Realtors®) from Homes.com, Realtor.com and other websites go to the listing broker.

The 5 biggest mistakes a Florida flat fee MLS seller makes when listing on a Florida FSBO website or flat fee MLS by owner website:

1. Paying $3,000-$5,000 to be listed on BuyOwner.com is 100% Ludicrous
2. Listing with a FREE Florida flat fee MLS service cancels out the very reason why you listed flat fee MLS in the first place which is getting all the buyer leads from Realtor.com, Homes.com and other websites sent to you. These unrepresented buyer leads represent your 20% chance (being that 80% of all homes in Florida are sold by Realtors®) of selling your flat fee MLS listed property and not paying a commission. These free flat fee MLS services could take your Realtor.com buyer leads, leads from their website and all buyer leads for their own agents or sell these buyer leads to outside brokers capturing a 25% referral commission. Your Florida flat fee MLS listing serves as bait for them to get buyer leads or mortgage prospects.
3. Listing with a free Florida flat fee MLS service that is really a mortgage company; you getting your home sold is not their priority because the priority is for the mortgage company to pre-qualify buyers for mortgages and make money.
4. Listing your Florida property with a flat fee MLS service that thinks your flat fee MLS listing is a certificate of deposit. They actually charge an “cancellation penalty” to withdraw your flat fee MLS listing before 6 months are up. The trap here is the seller must: (a) pay $500 or so to cancel; or (b) pay a 25% referral commission back to the flat fee MLS service when the property sells.
5. Using a Florida flat fee MLS company that requires you to use their sign and it make reference to “Flat Fee MLS” or “Flat rate realty.” While this message suits the Florida flat fee MLS service, it does not help the seller. Use a sign that promotes the property such as the ADDvantage™ Network FSBO-MLS hybrid yard sign.

Top 5 reasons to list your Florida flat fee MLS by owner with ADDvantage™

1. We protect all Florida flat fee MLS sellers' buyer leads. In the history of ADDvantage™, 100% of all calls and emails from Realtors® and buyers have been professionally answered between the hours of 8:00am-8:00pm 7 days a week and emailed to the flat fee MLS seller.
2. We guarantee all calls and emails will be forwarded to the Florida flat fee MLS seller by email (and stored in their account) in practically real time, every time.
3. When you list flat fee MLS with ADDvantage, your Florida listed property will be fed via IDX to your local area MLS websites.
4. Your flat fee MLS listing will go to your “local” Florida MLS.
5. Your Florida flat fee MLS by owner listed property will be marketed to: MLS, Realtor.com, Homes.com, and many more popular real estate sites.

Quick summary of ADDvantage's™ top 3 Florida flat fee MLS programs~

1. Most popular Florida flat fee MLS plan: MLS ADDvantage™–price $349. Internet marketing is extensive; 25 pictures; 9 month listing; cancel any time and of course no strings attached.
2. Most Realtor® attention: Street Smart ADDvantage™–price $599. Same Internet marketing as MLS ADDvantage™ plus Realtor.com showcase enchancement and twice a month Realtor® e-blast to Realtors® within 35 of your Florida home or property for sale. To qualify for our Street Smart ADDvantage™ flat fee MLS program, the Florida flat fee MLS seller must offer a minimum of 4% buyer's agent commission (zero to ADDvantage™). Why 4% or greater? The reason is we are sending emails every 15 days notifying local Realtors® of “Street Smart High Co-Broke Bi-Weekly Newsletter.” view sample of Street Smart ADDvantage™ Realtor® e-blast.
3. The fastest way to market professionally flat fee MLS in Florida: ADDvantage™ WORKS–price: $1,299 plus $799 at close: All features listed in the two flat fee MLS programs above plus: 100% contract to close representation; 250 “Just Listed” customized post cards mailed to your neighbors; Agent Assure service where we take all calls, schedule all showings and follow-up on all Realtor® showing with feedback sent to you; if the seller offers 4% or greater commission to buyer's agent then we market as Street Smart ADDvantage™; metal sign and professional wood post and a real virtual tour by a professional national company including 5 pans & 12 still shots.

Fastest way to list your Florida property flat fee with ADDvantage™ if you have been listed before in the MLS: MLS Fast List. »details

View all ADDvantage™ flat fee MLS programs

Need help deciding which ADDvantage™ flat fee MLS program is best suited for your Florida property? Call us anytime between, 8:00am-8:00pm, 7 days a week…we'd be glad to assist…727-942-2929